Government Employees Medical Scheme | Health & Safety

ROW.D managed the full production process from scriptwriting through to final delivery. The script was developed to translate complex procedural content into plain, accessible language — structured around the viewer's natural progression through the building from entry to workstation. On-location filming captured all relevant areas of the GEMS head office across a 2-day shoot, with professional lighting, sound, and direction ensuring the footage held quality across all three export formats.
Post-production included editing across three separate deliverable lengths — a full 10-minute training version for formal onboarding sessions, a condensed 6-minute version for ongoing staff refreshers, and a 3-minute TV export optimised for continuous lobby playback. Each version was independently edited to work as a standalone piece, not simply cut down from the previous one.
Voice over, sound design, titles, subtitles, and colour grading were applied consistently across all three videos — ensuring a unified, professional visual identity that reflected the GEMS brand while clearly communicating the content.

ROW.D's capability to manage complex multi-deliverable productions from a single brief — handling scriptwriting, multi-day filming, and post-production across three distinct video formats simultaneously. This project also demonstrates experience in healthcare and corporate compliance communications, sensitivity to POPIA requirements in a medical environment, and the ability to produce content that performs across training, awareness, and lobby display contexts.